Fast X Peacock

ACCOMPLISHMENTS

I took the helm of creative direction and editing for the Fast X TV spot premiering on Peacock, working to channel the high-octane energy and relentless action of the franchise into a compelling advertisement. From the initial concept through to the final cut, I was deeply involved in every step of the process to ensure that each frame perfectly captured the adrenaline, intensity, and excitement that fans have come to expect from the Fast & Furious series.

The goal was clear: generate maximum excitement for Fast X while simultaneously positioning Peacock as the home of must-watch, action-packed content. To achieve this, I meticulously crafted a spot that would not only draw viewers into the world of Fast X but also reinforce Peacock's reputation as the go-to platform for top-tier action entertainment.

Through dynamic pacing, sharp editing, and striking visuals, I worked to create a spot that had the same pulse-pounding energy as the franchise itself. The end result? A thrilling TV spot that successfully built anticipation for the film's release while driving viewers to Peacock to experience it all. It was the perfect balance of excitement for Fast X and promotion for the streaming platform, resonating with fans and building hype ahead of the movie's launch.